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Zee Music Releases Music Video “Yumbarzaloo” portrays true essence of Kashmir – its hospitality, its mesmerizing beauty and most importantly its friendly people

Zee Music recently released “Yumbarzaloo” a music video on Kashmir, whose lyrics are written by Boston-based award winning poet/film writer Sunayana Kachroo.

Award winning Director Danish Renzu has directed it and famous Kashmiri singer Yawar Abdal is the composer/singer. The video stars actress Soni Razdan and Anisa Bhatt.

The narrative follows the story of Sonia, a travel enthusiast who comes to Kashmir during one of her adventurous trips. She lies to her mother about being in Ladakh while continuing to explore Kashmir, its beautiful locations, snowcapped mountains, picturesque dal lake, small cozy markets, Kashmiri delicacies, sipping Kehwa overlooking drifting morning fog.

The video has already created a buzz and is trending in Kashmir. It is being praised for its brilliant direction, lyrics, music and cinematography.

The video portrays the side of Kashmir that has probably been forgotten but is very much alive today: its hospitality and most importantly its friendly people.

A story that connects her to this place, something that she has seen in an old family album….. she visits Babareshi shrine in search of answers on why her father used to call her ‘Kashmir Ki Kali’.

Does Sonia find that place? Why is she looking for this place? How will her mother react when she finds out the truth?  These are some of the things that this music video tries to unfold.

Ttravel enthusiasts, women travelers, mothers and daughters, and people in search of their stories should see this video.

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